LOOK BOOKS : PRIMARK AW15

 Behold! The first of the AW15 look books are in. Thank god. I hate summer, as most self respecting goths do. It's too flouncy for my liking and far too pastel. I look forward to the darker side.

So Primark appears to have gone for the 1970s boho / rock chick look for next season. It does remind me a lot of NW3 from Hobbs. I don't know why. I think its the setting of the photos! Lots of fringing, tan colors, loafers and floppy hats!